The argument they are giving for the increase is that because of email people are sending less letters so they aren't making as much money. So the response to having a smaller pool of loyal customers who use your service is to gouge them for more money because you can. That's a business model I'm sure won't backfire massively. eBay sellers like me are keeping the Royal Mail afloat, our postman has a van full of packages every day and a small sack of bills and junkmail. TNT and other carriers aren't hiking their prices by a third every year. I already use them for larger packages because Royal Mail just don't try to compete, they think they hold a monopoly by having shops everywhere. Only a matter of time before they alienate so many small businesses that they go the way of the dinosaur.
But for now Royal Mail is a T-Rex I have to deal with daily. I'm going to buy up as many stamps as I can before the rise. Saving my profit margins for a few months at least. Then who knows? Might have to change strategy.
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